[Maillist] Making Alternative Education Your District's Future

[Connie and Ray Morley]

"Made To Stick: Why Some Ideas Survive and Others Die" is a book  
published by Chip and Dan Heath via Random House Publishing Company.  
In my mind, Chip and Dan identify why we have been successful in  
creating and maintaining alternative education. They do it indirectly  
by identifying why some ideas stick. (Note that alternative education  
is one of a few education innovations that have survived over many  
decades while other innovations have come and gone) If you want to  
explore how to get people in your community to believe and care about  
your work and to act in support of your work, consider this book as an  
excellent guide. It may spark the story of a lifetime for the students  
you serve.

Ray Morley